13. Analytics & Reports (Pro)¶
Track your business performance with data-driven insights.
Note: Analytics features require an active Pro subscription.
13.1 Dashboard Overview¶
The Dashboard provides key metrics at a glance:
Key Metrics¶
| Metric | Description |
|---|---|
| Active Listings | Number of pieces currently on the marketplace |
| Total Views | How many times your pieces have been viewed |
| Favorites Received | How many times your pieces were favorited |
| Messages Received | New inquiries and messages |
| Revenue | Total invoiced amount for the period |
| Conversion Rate | Views that led to inquiries |
Time Periods¶
Switch between time ranges to analyze trends: - Today - This Week - This Month - This Quarter - This Year - Custom Range
13.2 Sales Metrics¶
Track your sales performance:
| Metric | Description |
|---|---|
| Total Sales | Revenue from all completed transactions |
| Average Sale Value | Average invoice amount |
| Pieces Sold | Number of pieces sold in the period |
| Top Selling Materials | Most popular stone types |
| Revenue by Category | Breakdown by stone type |
| Outstanding Invoices | Unpaid invoice total |
Sales Charts¶
- Revenue over time — Line chart showing monthly/weekly revenue
- Sales by material — Pie chart of sales distribution
- Monthly comparison — Compare current period to previous
13.3 Piece Performance¶
Understand how your listings perform:
| Metric | Description |
|---|---|
| Most Viewed Pieces | Top pieces by view count |
| Most Favorited | Top pieces by favorite count |
| Inquiry Rate | Percentage of views that generate a message |
| Average Time to Sell | How long pieces stay listed before selling |
| Stale Listings | Pieces with no activity for an extended period |
Insights¶
The app provides actionable suggestions: - Pieces with high views but low inquiries may need better photos or pricing. - Stale listings might benefit from a price adjustment or better description. - Top-performing materials indicate market demand in your area.
13.4 Business Reports¶
Generate exportable reports:
Available Reports¶
| Report | Contents |
|---|---|
| Sales Summary | Revenue, pieces sold, average price, by period |
| Client Report | Client list with total spend, projects, and activity |
| Inventory Report | Current stock, values, age of listings |
| Invoice Report | All invoices with status, amounts, and payment dates |
| Tax Report | Tax collected by period (useful for tax filing) |
Exporting Reports¶
- Go to More > Reports.
- Select a report type.
- Set the date range.
- Tap Generate Report.
- Export as:
- PDF — Formatted for printing
- CSV — For use in spreadsheets